Boost Your Business
DATA / ANALYTICS
build predictive models, develop journeys, analyze search data and more. All in service of customizing strategy and delivering the right message to the right people at the right time.
We understand people’s behavior within complex marketing dynamics and translate this perspective into creative, and purposeful brand strategies.
DIRECT / CRM
We harness big data (including housing and managing the world’s largest CPG database) to create one-to-one/few messaging and customized loyalty programs.
We create many of the business-transforming ideas across all digital and traditional channels, for unique, creative and effective advertising campaigns.
We approach eRetailer and direct-to-consumer ecommerce experiences from a shopper-first perspective, employing content management, search, mobile, CRM, analytics and creative.
DIGITAL / INTERACTIVE
We deliver engaging creative digital experiences across all platforms, along with expertise in development and deployment of websites, apps, digital signage, social integration and more.
We generate excitement for brands and brand experiences through event production, music and celebrity talent strategy, tour activations and more.
We bring craft, concept and storytelling together, beautifully, through visual brand identities and systems, brand books, logos, packaging and digital design.
We produce TV, OLV and branded content at our fully equipped, nimble in-house content studio, as well as leverage our scale for cost-saving efficiencies for out-of-house projects.
We conduct custom, large-scale quantitative and qualitative studies, including proprietary brand segmentation studies and open-space mapping.
We activate brands throughout the shopper journey, creating digital platforms, leading-edge in-store solutions and much more.
We get people to engage with brands through social media strategy, content creation and management.
Frequently Asked Questions
What is the difference between BOPBO Marketing and an ad agency?
Ad agencies deal with marketing communications. They address 1 of the 7 “P’s” of marketing: promotion. BOPBO addresses all 7! We are an extension of your company and are involved in the planning and strategy of your marketing initiatives, but also the design and build stages, the implementation, and the follow up management.
How much do you charge for an initial discussion?
Nothing for initial discussion and quotes – feel free to call or email us, and we can have an initial discussion at no charge.
What if I just have a specific marketing project – can you help me with that?
Yes we can – we are flexible! We work with our clients on many different levels, whether you just need help with one specific project, whether you need a series of projects, or whether you need an ongoing marketing team.
What are the benefits of outsourcing my marketing?
When you outsource your marketing, you gain access to an entire team of senior level marketing professionals, without the related expense. We are flexible, and have the ability to scale up or down to meet your needs. You also gain an outside perspective which will lead to fresh ideas and insights.
How much does it cost to use the services of BOPBO Marketing?
The cost of outsourcing to BOPBO really depends on your needs and the level of services you require. All our projects are completely bespoke, so it is difficult to give exact figures. You may need help with one specific project, or you may need ongoing marketing. We invite you to have an initial exploratory discussion at no charge, to learn more.
What industries or sectors does BOPBO create marketing strategies for?
BOPBO primarily works with companies who play in the B2B space – businesses that sell to other businesses. We have experience in a wide range of industries, from IT and telecom, engineering and manufacturing, to HR and financial and more.